We’re delighted to highlight this Greater London–based installer in our latest Installer Spotlight: MOVR Solar and Renewable Energy Limited, a progressive renewable energy firm supporting homeowners and semi-commercial clients throughout London and Surrey.
Founded by Zaki Iqbal, MOVR Solar has over 16 years of expertise in solar PV, hybrid systems, and large-scale renewable projects. Rooted in education, transparency, and hands-on involvement, the company is transforming customer experiences by ensuring clients fully grasp the systems they invest in. Through innovative approaches like interactive showrooms and training programs, MOVR Solar not only provides top-quality, future-ready installations but also helps develop skilled installers.
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Meet MOVR Solar and Renewable Energy Limited, an AlphaESS Battery Energy storage Authorised Installer covering Greater London and Surrey.
Can you tell us about the origins of your company and the key services you offer? How did you venture into the field of renewable energy, specifically battery energy storage systems?
MOVR Solar was founded to bridge the gap between technology and people. After more than 16 years working across solar PV, hybrid systems and large-scale renewable projects, from MW-scale solar parks in the Middle East to Innovate UK-funded research into flexible PV applications, the company’s founder, Zaki, identified a recurring issue: customers were often investing in systems they didn’t fully understand.
That insight shaped MOVR Solar’s direction. The business was built around a clear set of principles, placing education before installation, ensuring full transparency in system design, and maintaining a hands-on, collaborative approach with every customer, creating a more informed, confident and engaged journey into renewable energy.
Please provide some information around the size
of company and your team?
We are a young, dynamic team of professionals, supported by deep expertise in the solar research and development sector. This combination allows us to deliver innovative, reliable solutions while maintaining a personal, customer-focused approach.
Our showroom concept enables customers to interact with live solar and battery systems before committing, giving them a clear understanding of how their investment will perform in real-world conditions. Alongside this, we are developing an open-air training platform to upskill the next generation of installers, recognising that building a sustainable future depends as much on developing people as it does on advancing technology.
In which geographical areas do you primarily operate, and what would you say are people’s attitudes, both home and commercial, to renewable energy?
MOVR Solar primarily operates in Greater London and Surrey, focusing on home and semi-commercial projects. High-quality, future-proof installations that reduce carbon emissions while delivering long-term reliability.
What motivated your decision to partner with AlphaESS UK for battery energy storage solutions? How has this partnership enhanced the value you provide to your customers?
AlphaESS has a sound solution backed by R&D and innovation, and is proactive in reaching out to its customers, which is vital for developing a great partnership.
From your experience, what sets AlphaESS products apart from other energy storage solutions in the market? Can you share a particularly interesting and successful installation story involving an AlphaESS system?
AlphaESS has a good range of products, including the Smile G3 residential battery storage range, to suit customers' needs. The technical support is also excellent.
How do you stay informed about the latest developments in the energy sector, and how do these trends impact your business strategies and the solutions you offer?
Our core foundations are based on R&D in the solar market, which is crucial for understanding current trends and the future of solar technologies. We continue to stay well-informed by engaging with peer research and by pursuing our own interests in renewable technology.
What advice would you give to someone considering integrating battery energy storage into their home or business? How does AlphaESS facilitate this transition?
Our advice, based on years of experience, is to go for a technology that is simple to use, efficient and reliable, and, above all, has good after-sales support, like AlphaESS.
Can the UK hit its Net Zero targets? If you were energy minister for the UK, what would you be doing?
MOVR Solar is a part of the Innovate UK Business Connect Net Zero Supplier directory. There is a need to bring all stakeholders together to find a pragmatic way to design renewable solutions that meet targets with sustainable deliverables, and to review them annually to improve delivery.
Looking ahead, how do you see renewable energy and battery energy storage evolving in the UK’s energy landscape? What are your company’s plans for growth and adaptation in this changing environment?
Storage is going to be the next big thing as we address our growing energy needs, whilst optimising power networks by distributing peak energy usage into more stable usage without the need to significantly increase the capacity of UK grid infrastructure.
What message would you like to give to other installers or companies considering a partnership with AlphaESS UK?
AlphaESS has been proactive in increasing its partners' visibility, which is important for improving its digital footprint and customer outreach.